Friday, August 13, 2010

Finding Good SEO Help

Finding an SEO expert is not always as easy as you think. There are lots of people out there who just want to con the public. There are also lots of people who know a little about SEO, and market as such. At SEO Experts Australia, we work very hard at keeping traffic moving for our customers. So, we wanted to share a little on what you should look for in a good company.

Rule One: check their customers. You need to be able to see the type of work they are doing for their customers. Ask for referrences. They should be able to provide actual testimonials, data, etc. that shows what they have done for their customers.

Rule Two: be aware of the tactics being used for getting traffic. On a very high level, anyone can tell you that SEO and PPC are good ways to draw traffic to your site. But how, exactly, will that happen? Quite frankly, that is just the beginning anyway.

You should have a working plan for email, direct traffic, organic searches, social media sites, and a host of other things. Your SEO person needs to be able to give you a clear strategy on how this will work.

Rule Three: what will be the budget? How much are you willing to spend on marketing your website? There are lots of good companies to use, to help you with getting Traffic to your website. If you low ball your budget, though, you should know the stretegy for getting the most bang for your buck.

You can only expect so much work for $25 a month. But if you choose to go that way, you should know what will be done for the, let's say, hour of work you will get. (You'll be lucky to get an hour!)

Rule Three: good SEO takes a long time. The best are spending the time to get it done right. Make sure you have a good idea of how much of the budget is going to PPC (pay per click), SEO, article writing, etc. Make sure you also know what part of your website needs SEO. You may want to focus all the work on just a couple of high hitting pages.

Rule Four: measure everything. You need to have analytics on the website that will tell you how many people are visiting the site. Good search engine optimization help from any SEO experts will require a knowledge of how many people are visiting the site. A Google account can start this for free. Content management systems like Wordpress, Drupal, Joomla and others can also let you install a plugin that will do the analytics you need. It is where the rubber hits the road.

Finding good SEO help can be a challenge, but these basic ideas will help you get it done. Good luck in finding an SEO expert to help you with your website. We are always glad to help. For more information, check out http://ping.fm/7cL8o for the SEO expert near you.

19 comments:

  1. Thanks for the tips on finding the best SEO companies

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  2. "Good SEO takes a long time". How long? DB

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  3. I think you'll need to contact the SEO Experts to find that out Dean: http://www.seoexperts.com.au/

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  4. Very useful article on SEO experts, thanks

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  5. Very useful, especially the analytics tips in Rule 5. Thanks!

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  6. Do you know any SEO Experts internationally, not just in Australia? I'm in the UK, didn't know if you had a sister company or something here. Please let me know

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  7. This is a good update on this article - http://seoexpertsaustralia.wordpress.com/2010/08/30/seo-consulting-services/ - about finding SEO consulting services that can help you and your website!

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  8. Brilliant article - I Googled 'help with SEO' and came across this article. Very useful indeed

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  9. I've heard SEO Experts Australia are pretty good. Would I be right? :)

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  10. I'm not too sure about that Psst...! :)

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  11. "good SEO takes a long time. The best are spending the time to get it done right" - that's te key, be patient!

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  12. You say ask for references, testimonials etc if you want to share links with someone? Do you do this anonymously or explain why?

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  13. Very useful article on finding SEO help, thanks

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  14. Four rules for good SEO - fantastic article!!!

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  15. The Government needs to decide if intelligence or money/development is more important to them!

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  16. Good list of rules for finding SEO help, ta muchly

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  17. Rule Five: go to SEO Experts Australia site, right?:)

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  18. You're right Dale! How did you know that!

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