Sunday, October 3, 2010

Valuable SEO from Social Media Sites

Social media is becoming more valuable every day. There is so much that a website marketer can do with a good social media campaign. But some people forget about the valuable SEO Expert style help that you can get from a good social media website.
One of the best things that social media websites do for the SEO of your website is that they allow you to link directly back to your website. Many of the sites will also allow “do follow” style links, but that is not the biggest benefit. The big benefit is that search engines find other valuable sites linked back to us, so our website gets some credit. In a more practical fashion, people can follow those links directly to your website. Be your own SEO Consultant, and make sure you take advantage of those opportunities to link directly back to your website.
Another great advantage to social media sites is that they can help you with SERP control. SERP is an acronym for “search engine results page.” In this sense, we are talking about trying to control the top 10 organic results for our keywords. On every search engine result page, there are 10 free returns; not just the paid links.
SERP’s will often make use of social media connections. So, sites like Facebook and Twitter can help you dominate the top ten results for your keywords. There are some things, though, that you have to be willing to do, in order to get this help. You have to be willing to be engaged in the social media site. Spend some time interacting with people, and providing good information to folks. Just spamming these sites with useless junk, or just constantly asking people to buy something will not give you the results you’re seeking.
One good way to help provide quality content to these social media sites is to connect them to any articles or blogs you are writing. Every time we add a new article to the SEO Experts Australia Blog, we also have a tweet go out on Twitter, and a post go out on Facebook, so a larger variety of people can take advantage of reading the information we provide on search engine optimization here.
Following some of these simple ideas can really turn social media sites into SEO machines for your website also. Just remember: participate in the site a little. It will have big dividends in the long hall.

Johnny Smoes is an IT Programmer and Principle with SEO Experts Australia.com.au, a company has specialized in search engine optimization for years. He frequently writes about the subject of doing good SEO. You can reach him at SEOExpertsAustralia.com.au or @seoaus2010 on Twitter.

24 comments:

  1. The big benefit is that search engines find other valuable sites linked back to us, so our website gets some credit – that’s very cool

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  2. “Every time we add a new article to the SEO Experts Australia Blog, we also have a tweet go out on Twitter, and a post go out on Facebook”

    What, automatically? How do you do that, then?

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  3. What's with all these characters?

    “do follow�

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  4. Social media is becoming more valuable every day.

    Really? I thought Facebook and that were on the way out?

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  5. But other things are on the rise Jimmy. Twitter, for example

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  6. Not sure Twitter is still on the rise Amanda. It must have peaked by now.

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  7. I reckon Twitter has defo peaked

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  8. On every search engine result page, there are 10 free returns; not just the paid links.

    THIS IS IMPORTANT TO REMEMBER!

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  9. Interesting article, thanks Johnny SEO

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  10. His name isn't actually Johnny SEO. At least, I don't think so. I suppose it could be Johnny Sean O'Eoin, but that would be one hell of a coincidence. And one hell of a mouthful.

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  11. social media marketing is very important now

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  12. How valuable is it though, really?

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  13. Yeah, what is SERP control? Almost an anagram of Pest Control innit?

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  14. You guys need to read the article more carefully. Not even carefully actually, just normally

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  15. Don Draper is God? He's a promiscuous, alcoholic, woman-beating, hard-nosed advertising exec. So I get your point...

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  16. I remember Wee Jimmy Crankie!

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  17. This is a brilliant article on SEO and Social Media Sites!!!

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  18. This is really important as far as I'm concerned

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  19. You can't really argue with this article it's perfect common sense i think

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  20. Social media is so important now. P.S. SERP means Search Engine Results Page

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  21. Very interesting article i have found for website promotion. Thanks for this awesome post.

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