Sunday, February 6, 2011

SEO Optimization for Tumblr

Today, I want to talk about SEO Optimization for Tumblr. The social website called Tumblr has really become a great site to add to any social media marketing campaign. But by default, there are many things about the social website that make it harder to get your Tumblr site recognized by the search engines. This leaves you the option of only being able to get people back to your main website by personal interaction with friends you make on Tumblr.

Let’s talk, then, about one simple thing you can do to help your Tumblr social site score better in SERP’s. One of the first things you need to do is submit the appropriate Tumblr sitemap.xml file to the search engines. You will want to submit your Tumblr site to Google Webmaster Tools, Y! Site Explorer and Bing Webmaster. This way, you get the most coverage for 3 quick submissions.

Each Tumblr site has a sitemap.xml file that is unique to each account on Tumblr. The naming convention for the file is http://ping.fm/e9RdU The “yoursite” piece is your username with Tumblr. By submitting this, search engines will have better information about the pages to index and thus will be able to index more pages per site. This tactic alone will give your Tumblr site a lot more exposure.

So, to get you started, I have included the sites that you will want to use to submit your Tumblr sitemap. They are:

http://ping.fm/MOD4V
http://ping.fm/k2Kzx
http://ping.fm/bKupx

SEO Optimization for Tumblr will help you get found on that site, and draw new people to this source of information. Don’t forget to provide links back to your main website for visitors to follow.

Johnny Smoes is an IT Programmer and Principle with SEO Experts Australia.com.au, a company that specializes in search engine optimization for your all your websites. You can contact them at http://ping.fm/U3655 for more information on making your social media campaign work better.

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